About me
As a designer, I focus on crafting intuitive and thoughtful solutions that balance user needs with business goals. I manage projects end-to-end, enhancing experiences through best practices in usability, accessibility, and modern design standards.
My background in graphic design has evolved into product design across both B2B and B2C environments, giving me the ability to navigate diverse challenges. I’ve worked on projects in Healthcare, Education, Fitness, AI, IOT and Management.
Outside of work, I recharge by hiking and snowboarding—pursuits that keep me inspired and grounded.
Experience
2024 - Present
Developing user-centered design strategies, improving usability, and enhancing the overall user experience for Signal Aviation’s dashboards and MVD’s platforms. Creating and maintaining a consistent design system that can be scaled across products, including user interfaces, interactive elements, and visual consistency.
Sr. Product Designer @ Bloomteq
2022 - 2024
Enhanced the usability and overall experience of a restaurant reservation platform used by both diners and operators. By simplifying booking flows, optimizing table management features, and conducting usability testing, I ensured the product served the needs of both sides of the marketplace.
2021 - 2022
Improved both the usability and visual clarity of a complex B2B tool used for managing vendor quality and compliance data. Through simplifying workflows, streamlining navigation, and validating solutions with user testing.
Design Process
01
Discover Needs
02
Design Experience
Based on insights, I create user flows, wireframes, and high-fidelity prototypes. My focus is on balancing aesthetics with functionality — simplifying complex processes to improve efficiency (e.g., reducing task completion time by 25%) while elevating the overall user experience.
03
Refine Feedback
I test concepts, gather feedback from users and stakeholders, and iterate quickly. This cycle ensures the final solution addresses pain points, enhances adoption (e.g., boosting activation by 15%), and minimizes errors across the journey.
04
Deliver Project
I work closely with developers to ensure a seamless handoff and accurate implementation. The end result is a polished, cohesive product experience — one that not only looks great but also delivers measurable value, such as increased retention, higher conversions, or reduced support tickets.
Designing Success